Customer Service
Return on Investment
Improve campaign targeting & show ROI
• See all customer sales and interactions, then slice and dice the data
for targeted campaigns
• Track progression of campaign generated leads, through to sale
for clear ROI
Increase success of campaigns
• View each customers response to campaigns, driving campaign improvement
• Profile existing and potential customers, so you can focus your
efforts on customers most likely to buy
• Automate lead assignment – right lead to the right sales person

Oracle CRM On Demand For Marketing
CRM for marketing PDF
Email Marketing tool allows you to create, target, deliver and track your own HTML email campaigns
Email marketing
Oracle CRM On Demand E-Marketing Module overview
Keep ahead of the competition with RSS feeds – trawling the web to find competitor and customer
RSS feed
example video
Keep ahead of the competition with RSS video